Škoda Auto delivered more than 730,000 vehicles in 2022 in an extremely challenging market environment. The company has adopted important future-proofing measures, including further internationalisation, an accelerated e-campaign and an entirely new brand design. Thanks to the successful strategy in India, the Czech car manufacturer more than doubled its deliveries (+127.7% year-on-year) on the sub-continent.
Škoda is consistently advancing its internationalisation strategy by entering the Vietnamese growth market this year, strategically leading the Brand Group Volume in the ASEAN region, strengthening its presence in Southeast Asia and expanding business activities in the Middle East.
At the same time, the brand is focusing on electrification in its home market: Škoda Auto launched the production of MEB battery systems at its Mladá Boleslav plant in May 2022, with a second production line opening this year to expand capacities to 1,500 units a day.
In addition, Škoda Auto has stepped up its e-mobility offensive; the company will be launching three more battery electric vehicles (BEVs) by 2026, with more to follow. Škoda aims to boost the BEV share of deliveries in Europe to more than 70% by 2030 and will be investing 5.6 billion euros in electrification by 2027.
Klaus Zellmer, Škoda Auto CEO, says:Škoda Auto has demonstrated its resilience throughout 2022.
“Despite the various challenges our industry is facing, we sharpened our strategic focus by unveiling a new design language and corporate identity, launching the production of our MEB battery systems, accelerating our e-mobility offensive and advancing Škoda Auto’s internationalisation. We are going to use our entry into the Vietnamese market to drive the Volkswagen Group’s growth across the ASEAN region, for which we recently assumed Brand Group Volume strategic leadership.”
“At the same time, we will be focusing on significantly expanding our business activities in the Middle East. Through these measures, we are future-proofing the company and positioning it to best serve our customers with attractive and highly efficient products from both worlds – EV and ICE.”
Model portfolio meets strong demand; Fabia RS Rally2 to continue Motorsport tradition
The Škoda Octavia continued to be the brand’s bestseller in 2022 with 141,100 units delivered to customers. Demand also remained high for the Kamiq (96,300 units) and Kodiaq (94,500 units) SUVs, followed by the Fabia (92,700 units).
The launch of the dynamic, efficient, and sustainable Enyaq Coupé iV provided further impetus for the successful all-electric Enyaq iV family: In 2022, 53,700 units were delivered to customers. The top RS version of the Enyaq Coupé iV was introduced as the first BEV in the sporty Škoda RS range at the end of January. In December 2022, the Czech car manufacturer also launched the Enyaq RS iV SUV. In addition, Škoda presented the popular Monte Carlo trim line for the fourth-generation Fabia, complementing the offer in the entry-level-segment.
In June, Škoda Motorsport unveiled the Fabia RS Rally2. As the successor to the Fabia RS Rally2 evo – the most successful rally car in its category – the Fabia RS Rally2 has all the credentials to continue its predecessor’s legacy.
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